Frankly Scarlet Coneflower (Echinacea 'Color Coded Frankly Scarlet')
eh-kih-NAY-shah 'Color Coded Frankly Scarlet'

Deciduous Perennial Upright, Clump-Forming in the Asteraceae Family
Bright scarlet orange flowers are produced above dark green leaves. Leave the flowers intact into winter to watch birds come to eat!
Echinacea 'Color Coded Frankly Scarlet' is a Walters Gardens introduction (bred by Hans A. Hansen, US Plant Patent 33,582) descended from a complex cross tracing back to 'Solar Flare', 'Little Annie', and 'Butterfly Kisses'. It produces vivid scarlet-orange, daisy-like flowers held well above dark green foliage on an upright plant that's a bit taller than many Color Coded siblings. Blooming from summer through fall, it's a magnet for bees, butterflies, and seed-loving birds, and its deep taproot makes it thoroughly drought tolerant once established. Leave the flower heads standing through winter for added interest and a steady food source for birds before cutting the plant back in early spring.

Pros

  • Vivid scarlet-orange flowers, summer through fall
  • Taller habit than most Color Coded siblings, good for the back of a border
  • Attracts bees, butterflies, and birds; drought tolerant and deer resistant
  • Low-maintenance native-heritage perennial, good for cutting

Cons

  • Taller stems can flop in rich soil or heavy rain without support
  • May need division every few years to stay vigorous
  • Best color and habit develop in full sun; shade can cause stretching
 

Plant Data

Mature Size 26 - 28 inches tall. 16 - 20 inches wide.
Growth Rate Medium
Sun Exposure Partial Sun - Full Sun
Moisture Tolerance Dry - Medium: Tolerates brief dry spells well once established; avoid consistently wet or poorly drained soil.
Zones 4a - 8b (Usually hardy to -30° F)
Tags Attracts Birds, Attracts Butterflies, Attracts Hummingbirds, Attracts Pollinators, Attracts Wildlife, Container, Deciduous, Deer Resistant, Drought Tolerant, Dry, Extended Bloom Time, Formal Garden, Fragrant Flowers, Full Sun, Good for Borders, Good for Butterfly Garden, Good for Cottage Garden, Good for Cut Flowers, Good for Mass Planting, Good for Rain Garden, Low Maintenance, Medium, Most Popular, Nativar, Normal Soil, Partial Sun, Perennial, Popular For Fall, Prairie Garden, Rabbit Resistant, Showy Flowers, Thrillers, Tolerant of Moist Soil, Tolerant of Poor Soil, Well-Drained Soil, Winter Interest
Bloom Period June to September
Flower Color Scarlet orange
 

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Pricing and Availability History

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Past Availability
2025 : 02/05 - 05/17
2024 : 02/08 - 05/18
2023 : 03/02 - 08/27

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Field-Grown vs. Greenhouse-Grown Plants

Plants which are well-adapted to our local climate are most often field-grown (outside). Field-grown plants are generally cheaper and have the advantage of already somewhat acclimated to our cold winters, but that means they’re not artificially far along in the spring and tend to bloom at the normal time in our area.

Spring annuals and tender perennials are typically grown in Greenhouses so they can be ready and luxurious exactly when customers want them. Some perennials are also “forced” into early bloom in greenhouses. In May, there can be a very big difference between field-grown and greenhouse-grown plants of the same type. The latter typically look good right away (so they’re a great choice where that’s important), but we typically pay a premium for it.


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No Pricing or Availability Right Now

We order from a rotating cast of the best nurseries in the Great Lakes region. It looks like we've offered this plant in the past, but the nurseries we're working with this week don't appear to have it in stock at the moment.

Our goal is to bring as many plants together under "one roof" as possible, so we'll try hard to make it available again in the future!